Lafayette, Indiana is primarily a manufacturing community struggling to retain young changemakers and attract new businesses. I converted an old garage in the middle of downtown and founded a creative coworking space as a launchpad for an entire entrepreneurial ecosystem.

Life moves so quickly for many people these days there's not many places left to meet new people, go deep, and invest in a sustainable quality of life. I founded Greyhouse as a placemaking experiment to serve these needs in a community using art, culture, and coffee as a means to this end.

Many coffee farmers in Bukonya, Rwanda are not able to afford equipment, and pick and deliver coffee cherries by hand. I discovered a company delivering retrofit cargo bikes to these farmers enabling them to increase their productivity as much as 20%, but they were having trouble telling their story.

There are some amazing innovations coming out of the not-for-profit sector, but it's hard for them to gain traction in a for-profit marketplace. I founded a team of designers, technologists, and business experts to provide early-stage assistance and support for potentially world-changing ideas.

Campus House is a faith-based nonprofit organization on the campus of Purdue University that started as a very small organization 50 years ago and steadily increased in size. It was experiencing growing pains that were limiting its ongoing success. I redesigned every aspect of the entity to streamline operations and prepare for years of future growth.

College students often have funds remaining on their meal plans, yet at the same time others, even within the same community, are hungry. But conventionally University systems aren't agile enough to distribute food to those in need. I created a system solve this problem, and an organization to help feed the world.

A STARTUP BUSINESS ACCELERATOR FOR EVERYONE

At the inception of a new company idea there’s lots of energy and attention, and once the company can show commercial traction there are others willing to partner, but for much of the early stages between those two periods it can be a lonely and thankless trough. Amanda Findlay and I collaborated to build an accelerator where we focused both our complimentary skillsets on this very stage helping founders find one another, and surrounding them with mentors, advice, and lots of encouragement. Together we went on to start and grow over 300 ventures, generating an estimated $243M in economic value so far.

Research & Strategy | Identity Development | Organizational Strategy | Program Development | Marketing Collateral | Teaching | Team Building | Fundraising

TURNING ONLINE CANDLES INTO A CATEGORY LEADER

Brittany left her corporate job and started an online candle business with a DIY kit from a box store that exploded to a million dollar vertically-integrated e-commerce engine in just a few short years. But she needed help managing a business that size and advice navigating the next level of growth both internally and externally.

Research & Development | Identity Development | Product Design | Growth Coaching | Leadership Training

CATALYZING COMMUNITY WITH PROJECTION GRAFFITTI

I built a team of hackers to help me dream of change. I first created a surreptitious brand all facets of the community could get behind and drove traffic to a website where anyone could list how to make the neighborhood greater and upload video or images. These were then rear projection mapped on an old garage at night to inspire, provoke, and represent a better future for passerby. The entire method and all code were open-sourced for other communities.

Team Building | Identity Development | Website Design | Hardware & Software Development | Graffiti

DEVELOPING A SMALL TOWN INTO A BIG IDEA

I designed a coworking, startup, and Innovation space In the heart of a small downtown to convene entrepreneurs and creatives and incubate new ideas and businesses. I designed everything from the ground up respecting the historic architecture and site history and pushing it into a new era.

Identity Development | Exterior Design | Site Planning | Interior Design | Go To Market | Operational Design

TURNING AN ACADEMIC STARTUP INTO A UNICORN

I was among the first hires to a digital agriculture startup that had developed a novel way to attract and measure insect pressure in real-time. My role was to consider the strategy and design of all facets of the growing business o help grow it into a significant player in the industry, and eventually helping It achieve a healthy exit.

Identity Development | Product Design | Marketing Strategy | Leadership Development | Growth Strategy | Graphic Design

HELPING AN AG WORLD LEADER FIND A US MARKET

I helped this company, one of the most influential in worldwide commercial farming, find a brand, position, and products in the US. They needed to operate in more of an agiIe way, and provide value for a larger number of smaller farms. I served as a fractional CMO and Creative Director before creating and hiring teams to oversee these activities at scale.

Identity Development | Go to Market Strategy & Design | Team Building | Growth Strategy | Leadership Development | Digital Design